Thursday, 12 March 2015

Signs of Life 2

It's that time of year again when lectures, meetings, seminars, more meetings, exam briefings and assignment marking join with even more meetings to create a perfect storm of timetable-related-brain-congestion from which it is difficult to come up for air (or even to be sure of where the air is). Occasionally the well-researched student assignment or well-argued question in the middle of a lecture provides a 'Eureka' moment that makes all the hours lost in mindless-meeting-related drudgery worthwhile. Sometimes the alternative point of view in a research publication makes you see something familiar in a totally new and exciting way. Sometimes a sign briefly glimpsed in the middle of a busy supermarket does the job of temporarily blowing the mindless tedium of a bureaucracy-led lifestyle away in a single exquisite hit.

This time it's the product on sale in my local branch of Tesco (other supermarkets are available) that does the trick:  

I'm not really sure who the target audience is for this particular item (and I'm not going to speculate here) but a degree of rebranding may help improve sales. At least, as a vegetarian, I can console myself that I will never be required to taste it...


  1. Apparently it's spicy, but you'll be glad to hear that they do a lower salt version for the health conscious cock lovers.

    You will however be concerned to hear of the warning on the back of the packet. Apparently Cock soup "may contain traces of fish".

    and we're done.

    1. Thanks for clarifying (I think). Even more disturbing than I first feared. Pleased to hear, though, that there's a healthy version for those concerned about their salt intake

  2. Hopefully you are not consuming your vegetable broth while reading this because I would be worried that you might splurt it out all over your internet device.
    Cock Flavour Soup might just be a slight variation of the Scottish dish known as Cock-a-leekie soup.

    Make of that what you will.

    1. To be brutally frank I'd rather make nothing out of it at all...sounds most unpleasant (!). Luckily, though, my internet device is wipe clean (it currently has a light covering of Earl Grey Tea)